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Start with WHY and become a true leader!12 lutego 2022 |
Your personal WHY usually begins to take shape when you start reflecting on your life experiences and integrating the values that have shaped you. Simon Sinek explains that our WHY is the result of our interactions with others and the experiences we've had - primarily in childhood and adolescence. However, a deeper understanding often comes only when we start looking for meaning in what we do. That why the WHY typically begins to emerge around the age of 17.
Simon Sinek warns that focusing too much on HOW-on the way we operate-without being firmly grounded in WHY, leads to drifting and losing the original meaning behind our work. HOW represents operational values and the way we carry out our mission. But if they’re not constantly rooted in WHY, they can become distorted, serving efficiency instead of purpose. This balance may look good on paper, but in practice it can lead to compromising your mission and eroding trust.
According to Simon Sinek’s philosophy, leaders eat last because real leadership is about serving others - not asserting dominance. Leaders who put their team’s needs first create an environment of safety and trust. In such conditions, people grow, take risks, and collaborate more effectively. This approach builds a strong organizational culture and long-term loyalty.
Starting with WHY means recognizing and clearly communicating your deeper reason for existing - before talking about WHAT you do or HOW you do it. This is illustrated in the Golden Circle model, which shows that inspiring leaders and companies begin with WHY. The most important thing is your personal belief, mission, and sense of purpose. These flow into the entire organization. Only afterward should you communicate HOW and WHAT.
To start with WHY, begin by identifying a recurring theme in your personal experiences that gives you a sense of fulfillment. Then, craft a WHY statement that describes the impact you want to have on others and the way you aim to do it. It’s worth checking whether your actions align with your WHY - filtering decisions, strategies, and communication through what drives you. In practice, this means building your company or career not around what you sell, but around the values you bring into other people’s lives - and already live by in your personal life.
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